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Good point. So if our point of comparison is video game consoles, the barriers to entry have indeed been lowered. But is that the right point of comparison?
by heydenberk 8y ago
Good point. So if our point of comparison is video game consoles, the barriers to entry have indeed been lowered. But is that the right point of comparison?
- scarface74 8y agoBefore the App Store, you had to have relationships with each carrier to get on thier app stores or you could write independent apps but no one would find you. They also took a 70% cut - not a 30% cut.
- simonh 8y agoIt's worth bearing this in mind. Almost everyone expected the App Store fee to be 50%. Opening at 30% was considered stunningly low, to the point where it was almost considered unfair to other platform owners because it was felt Apple was subsidizing the system, taking profitability out of the App store business.
- antaviana 8y agoI remember reading in Steve Jobs biography book that he had the rule of making a 30% of sales in deals with third parties. Sometimes this was not remotely possible so in those cases the numbers had to be massaged so that he could see his 30% and approve the deal.