4 ms·
CarMax is not the cheapest option, it never was. Their whole business model is to sell the car at a good-enough price, and to make the sale frictionless. And th
by Haul4ss 8y ago
CarMax is not the cheapest option, it never was. Their whole business model is to sell the car at a good-enough price, and to make the sale frictionless. And they've succeeded.
Today they are the market leader, but as the article suggests, if they start to use that leverage to sweeten their markup too much, other competitiors will come along and offer something better.
This is really just a news article about how a free market works.
- crb002 8y agoDealers lose money every day a car sits on their lot. You want a good deal from any dealer, scrape results each week and hit them up on cars that haven't moved for months. They will flip it for $1 over cost just to get it from going red on their books and management getting upset.
- koolba 8y agoAlso make a point to go at the end of the month / quarter / year as they'll want to juice the sales numbers for that particular block.