3 ms·
At one point early in the Mac's history, Apple marketing tried to tell the world that SCSI was pronounced "Sexy", rather than "Scuzzy". I guess they'd finally b
by kabdib 8y ago
At one point early in the Mac's history, Apple marketing tried to tell the world that SCSI was pronounced "Sexy", rather than "Scuzzy". I guess they'd finally been told the name of the machine's hard drive port and someone got unhappy.
This attempted name change went over about as well as you would expect.
[I think they could have capitalized on the SE/x and done a really good marketing campaign if they'd not been terrified. On the other hand, opinions like this are one of the reasons I'm an engineer and not a marketing type... :-) ]