4 ms·
> creating a market for certified reviewers or something like consumer reports. I'd argue that is exactly what The Wirecutter is. https://thewirecutter.com/ h
by rogerbinns 8y ago
> creating a market for certified reviewers or something like consumer reports.
I'd argue that is exactly what The Wirecutter is. https://thewirecutter.com/ https://thewirecutter.com/
https://en.wikipedia.org/wiki/Wirecutter_(website) https://en.wikipedia.org/wiki/Wirecutter_(website)
They solve the reviewer problem by having in house staff write the recommendations (reviews). Those staff then find and bring in experts. Virtually every page has a "Why you should trust us" section listing experience of those who contributed to the article. It does mean you get credible opinions, but also that you don't get the "wisdom of the masses" such as at Amazon.
- enobrev 8y agoThey do sometimes reference the "wisdom of the masses" in their reviews as well, where they'll occasionally reference the overall ratings from various sources within the detailed portions of their reviews. I'm generally a fan of the Wirecutter while remaining somewhat skeptical of the motives behind their reviews. My skepticism hasn't changed since NYTimes took over, but I do still visit the site when looking for a specific product. Nonetheless, they've made a good deal of affiliate $$ from me, and I haven't been severely disappointed yet.
- rogerbinns 8y agoOnce they've done a page there is also often a vigourous comments section, and they do roll that feedback into future updates. My opinion of the site quality is much the same as yours. But at least they show their working and do update content regularly.