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The selling point of the Model 3 is a $35k electric luxury car. It's not leaving money on the table if no one is willing to pay $100k for the car. Even if they
by freehunter 8y ago
The selling point of the Model 3 is a $35k electric luxury car. It's not leaving money on the table if no one is willing to pay $100k for the car. Even if they sold it at 2x the cost, the selling point isn't "small electric luxury car" it's "inexpensive electric luxury car".
And trying to meet that target before technology allows them to is what is driving Tesla's current financial problems.