4 ms·
What's so hard to understand? Jewelry exists because it (1) makes people look more attractive, and (2) enables conspicuous consumption. Humans aren't Vulcans
by umanwizard 8y ago
What's so hard to understand? Jewelry exists because it
(1) makes people look more attractive, and
(2) enables conspicuous consumption.
Humans aren't Vulcans who make decisions rationally. We're apes with a facility for reason tacked on as an afterthought.
- cf498 8y agoDiamonds are historically an extremely new phenomenon with the demand outside of industry created by De Beers massive advertisement campaign over almost a century. Diamond Jewelry exists because advertisement works. https://www.theatlantic.com/magazine/archive/1982/02/have-you-ever-tried-to-sell-a-diamond/304575/ https://www.theatlantic.com/magazine/archive/1982/02/have-yo...
- umanwizard 8y agoI'm referring to jewelry in general, which has existed for tens of thousands of years. Fashions come and go, but whether shell beads or diamonds, the point is the same.