Well you need to have huge marketing and support for B2B. And then B has to actually make money for you to get anything. It is really hard sell in gaming world

Well you need to have huge marketing and support for B2B. And then B has to actually make money for you to get anything. It is really hard sell in gaming world to get paid for engine licence upfront, because developer is only going to make money on launch. So even if you sign somebody you are only going to see this revenue when they launch 2-5 years from signing date. On top of that gaming ecosystem is very much platform and IP driven. So if I want to distribute MMO on Steam using existent IP, about 50-40% of revenue is gone. If I use Unreal it is another 5%. Then there is marketing, live support. It is super hard to take more from this cake. It is not the same as selling enterprise software where enterprise already has core business and revenue. So in Improbable case with 0.5 B raised spending 20m on game should be no brainer. It might be complete waste, but they are going to learn so much more what industry needs and develop much bigger set of tools for this kind of games. I really like idea of the company, just implementation very much VC driven and they are clearly not experts in the field.