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They are free to put up paywalls. GDPR legislates that personal information can't be used as currency - not that you can't ask for payment.

• jiveturkey 8y ago
  but it can. you just need consent.
  • virgilp 8y ago
    You can't condition service on consent (if you only need the consent for revenue, not in order to provide actual service)
    • fjsolwmv 8y ago
      What is "the service"? Why can't personalized ads be part of my service? I can how selling personal data isn't part to the service, but the ad content displayed to a user is.
      • kungtotte 8y ago
        If you're a newspaper for example, personalized ads isn't part of your service which is to present news. So you can't make presenting the news conditional on accepting ad tracking. You're free to have ad tracking as long as it is optional and by explicit consent only.
    • OJFord 8y ago
      But you can use a paywall... So can you say 'pay, with either cash or personal information'?
      • virgilp 8y ago
        I just said GDPR legislates that personal information is not a form of currency, so no, you can't ask for payment in the form of personal information.
        • OJFord 8y ago
          Really? So you can no longer have opt-in ads, or a 'premium' ad-less version?