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Scoff. 30%? There's no way a rate of returns is anything like that. Just think of the volume of post that would be going out of suburban post centres! The deliv
by syllogism 8y ago
Scoff. 30%? There's no way a rate of returns is anything like that. Just think of the volume of post that would be going out of suburban post centres! The delivery network obviously doesn't look anything like that.
I think it's much simpler. The chance that any person is say, buying a fridge at any point is very low. If you're 99% sure that person has already made their purchase, that means there's a 1% chance you're wrong, and they're still looking! That's a much better signal than any other signal you're going to get.
- jdietrich 8y ago>Just think of the volume of post that would be going out of suburban post centres! The delivery network obviously doesn't look anything like that. According to this article in the Toronto Star, online return rates are around 20%, rising to 30% in the holiday period. https://www.thestar.com/business/2017/01/15/online-shopping-drives-surge-in-holiday-returns-and-what-happens-next-may-surprise-you.html https://www.thestar.com/business/2017/01/15/online-shopping-...