// churn: Most meal kits companies will die because they are inconvenient. Too expensive, too much messing around in the kitchen. But heat-and-eat is easy(jus

// churn: Most meal kits companies will die because they are inconvenient. Too expensive, too much messing around in the kitchen. But heat-and-eat is easy(just putting something in the oven), somewhat close to takeout easy, and Walmart may take it to really interesting price points. // Quality, selection at Walmart Online ordering greatly increased selection. Will do for Walmart. Walmart order food at the quality and price point fitting customers. Assuming grocery pickup/delivery will attract wealthy urbanists(see my other comment), Walmart will offer also higher quality products