3 ms·
Most of those e-mails are either illegal or unnecessary. If you've already opted-in to receive marketing messages, then they don't need to ask for your consent
by jdietrich 8y ago
Most of those e-mails are either illegal or unnecessary.
If you've already opted-in to receive marketing messages, then they don't need to ask for your consent again just because GDPR is coming.
If you haven't already opted-in, then the Privacy and Electronic Communications Directive only allows unsolicited messages containing marketing information related to previous purchases you have made from that company.
- sideshowb 8y agoThe requirements for consent have changed, though. For example, pre-checked checkboxes are no longer considered consent, so strictly consent has to be re-obtained if the original form contained a pre-checked consent box. Consent is not supposed to be coupled to receipt of a service either.
- ramy_d 8y agothat doesn't make sense, it would make all corporate news letters illegal unless a purchase was made.
- the_watcher 8y agoUnless you've explicitly opted in (not failed to opt out), that is exactly what GDPR does
- michaelmrose 8y agoNot if the user affirmatively chose to receive the news letter.