I think they're intentionally putting severe restrictions on business models that are built around paying for a consumer service by analyzing and sharing consum

I think they're intentionally putting severe restrictions on business models that are built around paying for a consumer service by analyzing and sharing consumers' personal data instead of taking money. You're viewing this as a bug in the law; Europe views this as a feature. There are certainly cases where one can make access to the service conditional on consent: for example, if the service is to analyze your resume/CV and give you feedback on improving it, or even job leads based on it, of course you'll need to consent to them collecting and processing the personal information on your resume. But you probably don't have to consent to them selling that data or using it to target you with ads going forward. They don't want that business model to be easily and broadly viable in Europe.