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You mean Amazon actually has a product. Until yelp started doing deliveries, order now and cashback its product was a content farm. I know a few people in the
by notyourday 8y ago
You mean Amazon actually has a product. Until yelp started doing deliveries, order now and cashback its product was a content farm.
I know a few people in the restaurant industry (owners/managers). They all say the same thing: at best engaging yelp ( and advertising on yelp ) is a non-negative. It does not bring enough new customers to justify its expense.
- mjcl 8y agoThe best yelp engagement I saw worked with customers directly: a property manager ran a raffle for half off a months rent. To enter, you just had to leave a review on yelp. They didn’t explicitly ask for good reviews, but the majority were pretty positive. For about the same amount that yelp wanted for sponsorship, they got over 30 real, quality reviews that complimented the recent improvements that had been made.