Another angle to look at it, I had netflix subscription for a long time, but I would very rarely use it but I also didn't want to cancel just incase I wanted to

Another angle to look at it, I had netflix subscription for a long time, but I would very rarely use it but I also didn't want to cancel just incase I wanted to see something that might be interesting. Its an irrational way of thinking, because you can always sign up anytime you want, after closing your subscription. But I know quite a few people who do it. Netflix needs very little commitment to use, just a few mouse clicks and you are in. With moviepass you actually need to go to a movie theter and hope the sits are not full and needs your physical commitment to use their service. Like Gym membership, the first few months of every year people might jump into it but that not so much - but most likely will continue to pay for it. I am not saying moviepass will be a success but there are some solid logic to their business model and it just might work, as long as they have the fund for the initial loss from new users.