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Someone recently did this for my employer, but instead of targeting just the CEO they targeted every employee working here with a Facebook ad. I have a lot of
by ericwood 8y ago
Someone recently did this for my employer, but instead of targeting just the CEO they targeted every employee working here with a Facebook ad.
I have a lot of mixed feelings about it but at the end of the day I don't think they earned a good reputation with the stunt.
- jessaustin 8y agoAre you sure it wasn't just some larger set that included everyone at your firm? E.g. everyone in your industry, or everyone at your office park?
- ericwood 8y agoFairly sure; the ad was literally “hey _____ employees, please hire me!” with a video and everything. I believe you can filter down to “works at X company” in the ad targeting. It’s possible they did some sort of other broader targeting, though.