3 ms·
It's probably unfair to refer to Netflix as ad-free, but (as I mention elsewhere), from a creator perspective, I'm referring more to the 'break-free' experience
by bmelton 8y ago
It's probably unfair to refer to Netflix as ad-free, but (as I mention elsewhere), from a creator perspective, I'm referring more to the 'break-free' experience than 'ad-free'.
I do agree that impositions on the creative team to write in product placement are a hurdle, but I disagree on how difficult that hurdle is relative to literally stopping the show for a few minutes at a time, and from a consumer's perspective, product placement (when not overdone) is far less disruptive to the narrative than a commercial.
Of course, people discuss products in real life all the time, so it can be made to feel natural. Four Roses bourbon, TV shows like "Legion" and "Fargo", or Seagull Guitars could be product-placed into a TV show about my life and would look like just any other day in my life, for example.
- resu_nimda 8y agoOne question though is what effect this has on shows with no plausible connection to contemporary life. Fantasy, historical, etc. Even in Legion a discussion involving brands would have to be pretty forced, though when they go out in public there's plenty of opportunity for logos (not sure if they used any placement or not, would be cool to see a database of this stuff). Anyway it seems like there could be an increasing pressure against scripts that have no opportunities for brands.