I'm not talking about ads, I'm talking about interrupting the show. I don't know if the Oreos thing was a product placement (though it seems likely), but if I'

I'm not talking about ads, I'm talking about interrupting the show. I don't know if the Oreos thing was a product placement (though it seems likely), but if I'm writing a script or a screenplay, I probably have fewer mental gymnastics to hurdle through to inject Oreos into a script than I do to have to accommodate a show-break. On the flip side, it's worth pointing out that it isn't either/or, as shows with commercial breaks may still include product placement, and not all of them are going to be as mightily integrated as Snyder's of Hanover was to Psych.