> It’s hard to keep up with the many devices and apps people now use to watch shows. And there is a host of material from Silicon Valley that is competing for

> It’s hard to keep up with the many devices and apps people now use to watch shows. And there is a host of material from Silicon Valley that is competing for viewers’ attention, including Google’s YouTube, Facebook and Netflix. It's very hard to keep up with streaming services and knowing what's where too. It's a big mess since the streaming services seem to provide control on what to watch, when and where, but that turns out to be a kind of illusion when one can't figure out how to achieve that with content either moving around services or being produced and restricted to one service. While BitTorrent traffic may have reduced over the years because of streaming services, it still reigns supreme if you want to choose what to watch, when and where. > Both NBCUniversal and the Fox Networks Group have said they will trim the total time of commercials shown during some of their shows; Fox has announced a goal of reducing ad time to two minutes an hour by 2020. This is one of the worst aspects of traditional TV once you become accustomed to streaming services, especially ones with no ads. Traditional TV literally puts ads for about one third of the air time in many cases, and that's a huge waste of time for those who just want content (and there are many; how many times can one watch the same ad even if it's the best ad ever?). The writing has been on the wall for a long time coming. Better user experience, with lower prices, will eat into traditional modes of content distribution.