Right but the advertising budgets for things actually related to articles or other media content are vastly dwarfed by the advertising budgets for unrelated thi

Right but the advertising budgets for things actually related to articles or other media content are vastly dwarfed by the advertising budgets for unrelated things that actually make more revenue/profit. So you'll end up having to try to monetize something that has little no no related things that are profitable to advertise.