>Why is it that an app needs to follow the latest fashion trends? I think our fashion and design tastes directly reflect something important about the time we

>Why is it that an app needs to follow the latest fashion trends? I think our fashion and design tastes directly reflect something important about the time we are living in. For example, minimal and clean is in right now. You could speculate many valid reasons for this. It's also dependent upon the person. The majority of people are attracted to the latest fashion for various reasons, but some people go somewhere else, and others don't care. Users are thinking, if you're not on trend maybe you're out of sync with the user's needs? It's also about consistency, and appearing as though you've spent time on the app to give it a consistent design. It doesn't necessarily need to be on trend as long as the design says something about the functionality of the app. A retro game in the play store should have a retro-looking menu!! If your design looks significantly outdated without being consistent with the functionality of the app, I think it sends a subconscious signal that the functionality is also deprecated, or that the developer was too lazy to care about an aspect of development that usually gets a lot of attention. But, it depends on what your app is for.