No commissions on any stocks or ETFs. No commissions is huge when you want to create a diversified portfolio, buying only a few shares of each at a time. No oth

No commissions on any stocks or ETFs. No commissions is huge when you want to create a diversified portfolio, buying only a few shares of each at a time. No other brokerage has even come close to trying to provide this. Robinhood earned a lot of brand reputation with this move. UX. Try out a few other brokerage experiences, and then try Robinhood, and you’ll see that the market was ripe for the taking for a team with design sensibilities.