I feel that if you put this in front of a CEO of an ISP he will really not understand it. It is so very, very common in business world that you find an argument

I feel that if you put this in front of a CEO of an ISP he will really not understand it. It is so very, very common in business world that you find an argument to ask for more money, which is why you will ask for more money. The question for business people is not the truthfulness of the reason, but how believable it sounds. And if you try to counter that with truth and succeed you will really irritate these business people. Because now they need to go and find another good-sounding reason to ask for more money. Truth or not, that is really invisible to them.