4 ms·
This is a pretty common pattern. Lots of websites also have "establishing secure connection" interstitials for the same reason.
by cletus 9y ago
This is a pretty common pattern. Lots of websites also have "establishing secure connection" interstitials for the same reason.
- mrep 9y agoYep, and the 10 second "deal" compilations for travel packages really happen in a fraction of a second. They just purposefully delay the results to make it seem like they are doing a lot of processing in finding all the possible deals and showing you the best ones.
- Moto7451 9y agoYup. We have a similar thing at my company. Every time we try to test out of the loading animation, conversion and retention goes down. It’s an amazing thing to see.
- gowld 9y agoThat's the opposite of what parent and other commenters are saying. Users prefer the loading animations, according to the growth hackers.
- freehunter 9y agoI think they were agreeing. "Test out of" seems to be another way of saying "we tried getting rid of the spinners but people didn't like it"?
- deleted 9y ago[deleted]
- jdietrich 9y agoIt can be a more friendly way of rate-limiting expensive DB queries. An interstitial that says "too many queries, try again in 10 seconds" is far more annoying than a loading bar.