Great read, I loved the letter vs. spirit workaround she employed in the end. Amazon is growing in a bunch of directions very quickly, so issues like this are

Great read, I loved the letter vs. spirit workaround she employed in the end. Amazon is growing in a bunch of directions very quickly, so issues like this are bound to crop up. I think the solution to this one lies in a business strategy (scale support staff at the same rate you are recruiting customers & sellers) or automation rule (i.e. flag and send to support staff if more than X replies have been sent && account remains locked). It will be interesting to see if they can solve these issues in a timely and cost-effective manner or if certain arenas (i.e. eBook publishing) will be neglected in favor of more lucrative & automatable ones.