3 ms·

Thank you for taking the time to reply. I signed up my first customer by offering them the service at an extreme discount but I can't seem to tempt anybody else

by h3cate 8y ago

Thank you for taking the time to reply. I signed up my first customer by offering them the service at an extreme discount but I can't seem to tempt anybody else with this approach. I feel like I definitely need to work on my sales as I have no experience in that area and I think that's what's weighing me down. I've spent the last few days working on a referral feature as the site(s) bring in about 100 users a day and I want to try and capitalise on this high amount of traffic whilst it's still strong. I'm not sure what my next steps from there are however. The company is based in Manchester (uk) but even there I can't seem to build any traction, I haven't yet spoken to any media/journalists however as I wouldn't even know how to approach them!

hluska 8y ago
This will hopefully make you laugh, but I know quite a bit about Manchester. Unfortunately, my knowledge comes from being a post-punk fan/artist with an unhealthy obsession with Factory Records. So, while I know quite a bit about Manchester, it all tends to be knowledge that would have been useful in the mid-late 70s. Specifically, I have a great pitch that would work on Tony Wilson. Unfortunately, he's no longer among the living and I fear that pitching a dead journalist would bring the wrong kinds of attention. :) I've done some googling and I've noticed a fellow named Simon Binns tends to write some articles on Manchester's food scene. I like him for you as he seems to be an unabashed fan of Manchester. Consider this article: https://www.manchestereveningnews.co.uk/whats-on/food-drink-news/wood-manchester-review-telegraph-menu-13909395 https://www.manchestereveningnews.co.uk/whats-on/food-drink-... If you research him, you'll find other similar articles where the man's love of your city seems to shine through. Like I said, I like him. This article has a shit byline (by I Love MCR) that won't help you craft a specific pitch. But, it follows the trend set by Simon Binns. https://ilovemanchester.com/2018/01/08/formidable-food-critic-jay-rayner-raves-manchester-restaurants-bars.aspx https://ilovemanchester.com/2018/01/08/formidable-food-criti... I'm honestly quite happy to see the cheerleading! I watched a couple of interviews with Manchester restaurateurs and, fashion wise, I noticed a couple of cats who would not look out of place at a Buzzcocks show in the late 70s. Fashion is fashion so it's hard to judge personalities based on clothing, but honestly, they look like DIY'ers. From a marketing point of view, the do it yourself ethos works wonderfully in pitches, especially if your genesis story aligns. Based on the Binns article I linked to and other articles I've read on him, I have a good pitch in mind. But, we've got to be honest as journalists can spot bullshitters from miles away. What is your genesis story?? PS - my email is in my profile. Feel free to reach out - I used to be something of a journalist and I've read tons of pitches.

by h3cate 8y ago

hluska 8y ago

This will hopefully make you laugh, but I know quite a bit about Manchester. Unfortunately, my knowledge comes from being a post-punk fan/artist with an unhealthy obsession with Factory Records. So, while I know quite a bit about Manchester, it all tends to be knowledge that would have been useful in the mid-late 70s. Specifically, I have a great pitch that would work on Tony Wilson. Unfortunately, he's no longer among the living and I fear that pitching a dead journalist would bring the wrong kinds of attention. :) I've done some googling and I've noticed a fellow named Simon Binns tends to write some articles on Manchester's food scene. I like him for you as he seems to be an unabashed fan of Manchester. Consider this article: https://www.manchestereveningnews.co.uk/whats-on/food-drink-news/wood-manchester-review-telegraph-menu-13909395 https://www.manchestereveningnews.co.uk/whats-on/food-drink-... If you research him, you'll find other similar articles where the man's love of your city seems to shine through. Like I said, I like him. This article has a shit byline (by I Love MCR) that won't help you craft a specific pitch. But, it follows the trend set by Simon Binns. https://ilovemanchester.com/2018/01/08/formidable-food-critic-jay-rayner-raves-manchester-restaurants-bars.aspx https://ilovemanchester.com/2018/01/08/formidable-food-criti... I'm honestly quite happy to see the cheerleading! I watched a couple of interviews with Manchester restaurateurs and, fashion wise, I noticed a couple of cats who would not look out of place at a Buzzcocks show in the late 70s. Fashion is fashion so it's hard to judge personalities based on clothing, but honestly, they look like DIY'ers. From a marketing point of view, the do it yourself ethos works wonderfully in pitches, especially if your genesis story aligns. Based on the Binns article I linked to and other articles I've read on him, I have a good pitch in mind. But, we've got to be honest as journalists can spot bullshitters from miles away. What is your genesis story?? PS - my email is in my profile. Feel free to reach out - I used to be something of a journalist and I've read tons of pitches.