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What compelling tech does Google have that Walmart needs? Google has no sought after experience in retail or ecommerce. What would they give the largest retaile
by wil421 9y ago
What compelling tech does Google have that Walmart needs? Google has no sought after experience in retail or ecommerce. What would they give the largest retailer in the world? They are a half a trillion dollar company moving physical products. They already know how to do supply chain.
It looks like play to stop Amazon’s growth more than technology.
- dominotw 9y ago> What compelling tech does Google have that Walmart needs? Google knows that I've been researching segways( with possible intentions of buying). Could they possibly use the information for product recommendations, inventory predictions ect?
- jonknee 9y agoYes, AdWords and related advertising products are quite sophisticated in terms of targeting. Walmart (and Amazon!) already use this.
- dominotw 9y agoBut their own site is not customized to me when I go there to shop(sure its cusotmized based on referrer from adwords but it knows nothing else about how I got to liking that particular brand or what youtube reviews I've watched ect). Neither is their inventory/new item research predictions using this information.
- make3 9y agowow, a Google and Walmart merger is an interesting thought experiment (if extremely unlikely). It would be like a second scary Amazon
- LrnByTeach 9y agothere is no business synergy for Google & Walmart Merger, the both US companies merger. What the Bloomberg article talks about is a joint venture of Walmart & Google in INDIA as a separate entity to buy Flipkart 75% stake. I would guess, Google may take minority stake like 30% in that Joint venture, that may comfort Watmart . Instaed of doing $15B on their own, and getting google skin to make sure the this takeover will success in long run aginst Amazon to put up $10 Billion and goole $5 Billion .
- skinnymuch 9y agoI thought I read Google is putting down $3B. So 20% stake at minimum.
- remir 9y agoGoogle has the most advanced search engine on the web. Most people do a Google search for product and probably end clicking on a Amazon link. Instead of leaving Google, you could click on the product, see reviews and buy it directly from Google's UI.
- mbesto 9y agoThe GP was saying Google's tech could enhance it's supply chain, not it's customer acquisition. That's not a tech advantage, that's called leverage.
- hbosch 9y agoDoesn't Google have a history of being unsuccessful at supply chain? Their Motorola acquisition was a failure on the production side (though some would say a net win on the patent and IP side). Instead of using their tech for supply chain recently, as another example, they went ahead and purchased many of HTC's knowledgable people in Taiwan... Apple has an incredible grasp on supply chain, and Walmart and Amazon have a similar grasp on logistics. I think a lot of the knowledge in this space is about control and not necessarily solved by tech.
- icebraining 9y agoGoogle Product Search earned them a €2.4 billion fine from the EU for anti-competitive behavior. I doubt they want to repeat it. http://europa.eu/rapid/press-release_IP-17-1784_en.htm http://europa.eu/rapid/press-release_IP-17-1784_en.htm
- scarface74 9y agoA cloud platform that's an alternative to AWS.