Jetbrains actually wanted to cut off access completely at first. Initially JetBrains didn't even want to offer rollback licenses when they went to subscription

Jetbrains actually wanted to cut off access completely at first. Initially JetBrains didn't even want to offer rollback licenses when they went to subscription only model a few years ago. There was a big uproar among programmer communities (including here on HN) and after few weeks of deliberation a compromise of sorts was reached. Despite offering a nice product line, JetBrains did lose a bunch of goodwill including mine. But goodwill does not pay the bills.