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I don’t get what Buffett is referring to about See’s Candies moat. Besides being an aging candy brand that is enjoyed by older people, they seem to be pretty pe
by ryanhuff 8y ago
I don’t get what Buffett is referring to about See’s Candies moat. Besides being an aging candy brand that is enjoyed by older people, they seem to be pretty pedestrian.
- deleted 8y ago[deleted]
- drchiu 8y agoLong term shareholder here. I’ve noticed Buffet uses every opportunity to promote his brands. It’s super easy to over read into it when he uses See’s as an example. Honestly, The brand barely registers where I live. The better example would’ve been something like BNSF which has a huge capex moat. They spent something like 19 bil on infrastructure a few years ago when the rest of the industry spent less than a bil combined.
- tfehring 8y agoHere's a video of him talking about See's Candies and moats more generally. https://youtu.be/2MHIcabnjrA?t=1955 https://youtu.be/2MHIcabnjrA?t=1955 (In case the timestamp doesn't work, the relevant part starts at 32:35.)
- ryanhuff 8y agoThanks. I wonder what See's Candies brand reputation trend-line looks like. While I remember viewing them being premium back in the 1980's, I view others more favorably today. (Godiva).