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The fundamental problem with defaults is that people do not change them, no matter what they say. There might be a fantastically tiny fraction of people actual
by fwn 8y ago
The fundamental problem with defaults is that people do not change them, no matter what they say.
There might be a fantastically tiny fraction of people actually following through.
Eyeo even uses this behavioral insight to make a case that users like the acceptable ads program (since users don't change defaults)
The speaker was asked by the audience whether there is a control group in which the acceptable ad option is switched off and the speaker only grinned about it.
It's a dark pattern and Eyeo is fully aware of it.
- joosters 8y agoIt's still a little surprising here. Not having an adblocker at all is the default setting, users had to go out of their way to install it in the first place. Given that, you'd think that people would manage to turn off the 'allow acceptable ads' option too. (Perhaps it is well hidden?)
- deleted 8y ago[deleted]
- kazinator 8y agoThere is no dark pattern except for the cover up of what "acceptable" really is. The setting is prominent and clear, smack in the middle of the General panel. Moreover, I seem to recall, there is no default; you're prompted for this at install time. (Not going to bother reinstalling just to check whether this is true.) In any case, I do not remember at all that there is a situation that ads keep being shown after ABP is installed and having to hunt through settings. I was prompted to check my setting by this HN submission, and it feels like I've never seen that panel before, yet it shows that acceptable ads are off. I think that people who are vehemently against ads are steered toward the setting which is right for them: and Eyeo probably wants it that way, because their selling point for the whitelisting is that they provide access to a segment of the population who are not vehemently against ads.