You're talking about verticals here, but it sounded like you were accusing them of manipulating organic results. That's what I was skeptical of. It's worth me

You're talking about verticals here, but it sounded like you were accusing them of manipulating organic results. That's what I was skeptical of. It's worth mentioning though that vertical videos will pull from other sources as well. Here is an example of a vertical video result pulling from Vimeo. https://i.imgur.com/9q7HavK.png https://i.imgur.com/9q7HavK.png It's not specially hardcoded for Youtube. Youtube is just extremely popular in comparison to other video sites - especially for music queries like yours above. Re: News, Google News is their index and engine for news results but those are still links to non-Google sites.