I think that would be counter-productive. One of the main goals is to do research on how the 1.1.1.1-like addresses work in the real world. Offering a nice and

I think that would be counter-productive. One of the main goals is to do research on how the 1.1.1.1-like addresses work in the real world. Offering a nice and free DNS service on those addresses is almost just a side-effect, which obviously triggers real-world reactions and uproar when ISPs fail to route properly. If they had offered backup addresses, maybe ISP customers wouldn't complain as loudly, and the media / attention levels would have been lower.