I still can't believe Buzzfeed is now considered a top source of investigative journalism. Funded by the ad revenue from clickbait, quizzes, memes, and listicl

I still can't believe Buzzfeed is now considered a top source of investigative journalism. Funded by the ad revenue from clickbait, quizzes, memes, and listicles, it was actually able to afford to pay for the long-form content that you used to expect only from, say, National Geographic or the Atlantic.