Not really no. I think at this stage, anyone at Google knows how it works. If you are ethically opposed to advertising, then Google may not the place you shou

Not really no. I think at this stage, anyone at Google knows how it works. If you are ethically opposed to advertising, then Google may not the place you should choose to work at. Google does not build a dossier up on individuals nor sell your data directly to advertisers. It collects signals about random cookie GUIDs and uses those to show ads about shoes that is trivial to opt out of and block.It does not know "who you are" (no names, no dates of birth etc - only guessed-at genders and ages brackets that are usually laughably out of whack) it just knows that a cookie has some vague city-level geo-location, watched some fashion videos on YouTube and searched for "shoes". Then advertisers can chose to show ads to people in New York who might want to buy a new handbag and that cookie is part of that potential audience. Personally I do not see an ethical problem with cookie IDs. Please elaborate on what your ethical issues to random GUIDs are?