Sure, but right now it's >20 and can't be encoded in a blog post. I know plenty of people who will take a 5 step alternative to facebook, and then get their fri

Sure, but right now it's >20 and can't be encoded in a blog post. I know plenty of people who will take a 5 step alternative to facebook, and then get their friends/family on board with the amortized single step (e.g. sandstorm is single sign on for all services, so once they are on the sandstorm server, they just have to install the app on their phone).