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IP address is only personally identifable info if it is coupled with other info that links it to a real person. Storing an IP address by itself and sharing it
by Angostura 9y ago
IP address is only personally identifable info if it is coupled with other info that links it to a real person.
Storing an IP address by itself and sharing it is not, by itself PII
- someguy2018 9y agoNo, I'm pretty sure that is incorrect. The EU believes that an IP itself is personally identifiable and it must be secured and processed like any PII [1]. I think you could make a case that the IP being sent to an ad network is an "acceptable" business practice for which you don't need consent, but IANAL. [1] https://www.enterprisetimes.co.uk/2016/10/20/ecj-rules-ip-address-is-pii/ https://www.enterprisetimes.co.uk/2016/10/20/ecj-rules-ip-ad...
- donohoe 9y agoThat is incorrect. In the US, legally thats fine. In the EU they classify it as personal information.
- LoSboccacc 9y agolike, have you read the guideline?