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No, the Red Bull ad _uses_ a metaphor. False advertising is claiming to be something you are not, raising false expectations.
by raarts 8y ago
No, the Red Bull ad _uses_ a metaphor.
False advertising is claiming to be something you are not, raising false expectations.
- shmageggy 8y agoYou guys couldn't have picked a more perfect example: Red Bull settled a class action lawsuit for false advertising, not because of "gives you wings", but because their advertising falsely suggested scientific support for their product being better than caffiene-only products. https://www.truthinadvertising.org/red-bull/ https://www.truthinadvertising.org/red-bull/