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> the bikeshare #12 learns the hard way that there is only room for three bikeshare companies in one city Their business model isn't about getting people to us
by vorg 8y ago
> the bikeshare #12 learns the hard way that there is only room for three bikeshare companies in one city
Their business model isn't about getting people to use the shared bikes for a small fee. It's about getting people to pay the initial deposit for the right to easily use the bikes. There's room for more than 3 bikeshare companies doing this. By creating an oversupply from funds invested in their capital account, the company can create the illusion of having many bikes available. As soon as someone experiences even a minor problem with finding a bike from their current bikeshare company, they may sign up with and pay the deposit to another company. Although a company in theory puts the deposit into a special account and returns it to the customer on demand, in practise they don't if they go bankrupt and the deposits have already been skimmed.
I experienced this trying to sign up with Mobike as a foreigner in China. After taking a 299 rmb deposit from my bank account, their app presented a screen accepting Chinese citizen ID numbers only. I couldn't find a menu option anywhere for retrieving my deposit money. What is the deposit amount for those bikeshare companies in Seattle?
- osdiab 8y agoReally? I was using Mobike as a foreigner in China for a while and I don't recall them asking for a 身份证 or anything (did they ask for my passport number? I don't think they did), plus they have a pretty well-translated app and already operate in other English speaking markets including the USA and Singapore. For Mobike and Ofo they should be flush with enough money that the likelihood of them shutting down all of a sudden is relatively unlikely, but just in case when I left China I did get my deposit refunded fine.
- vorg 8y ago> they have a pretty well-translated app I tried signing up one week ago. Perhaps they've changed since you were there. I used their service in WeChat linked to WeChatPay to sign up and pay the deposit, after which I hit the "enter your ID card number" snag. I also tried downloading the app on their website but it doesn't run on my phone (running Android 4.4.4) which I bought in China. Edit: I still maintain an integral part of the business model of smaller bikesharing companies is collecting the deposits and using the money for other things.
- jonknee 8y ago> What is the deposit amount for those bikeshare companies in Seattle? $0 for Limebike. Your first ride is also free and they’re aggressive with promos (invite someone else, you each get $3 in credit, etc).