4 ms·
Big companies are inefficient because too much is at stake! A zero-revenue startup can publish an ad, and if it is offensive to the point of trashing the brand,
by ggg9990 9y ago
Big companies are inefficient because too much is at stake! A zero-revenue startup can publish an ad, and if it is offensive to the point of trashing the brand, literally nothing was lost. A big company could lose billions of dollars from the wrong kind of publicity. So there are 200 checks and balances in publishing an ad, making it take 200 times as many people and slowing down the efficiency of everything.
- flatfilefan 9y agoIs also to some extent a survivor fallacy: big firms are small companies that have survived and grown, failed small companies don’t get to be big. By not accounting for this factor we deprive our model of a driver.