A very smart gui indeed: This is from his year 1999 shareholder letter. Mobile was growing back then, too. But writing this at the end of 1999, shows that he in

A very smart gui indeed: This is from his year 1999 shareholder letter. Mobile was growing back then, too. But writing this at the end of 1999, shows that he indeed had a very good grasp of technology and his market. In closing, consider this most important point: the current online shopping experience is the worst it will ever be. It’s good enough today to attract 17 million customers, but it will get so much better. Increased bandwidth will result in faster page views and richer content. Further improvements will lead to “always-on access” (which I expect will be a strong boost to online shopping at home, as opposed to the office) and we’ll see significant growth in non-PC devices and wireless access. Moreover, it’s great to be participating in what is a multi-trillion dollar global market, in which we are so very, very tiny. We are doubly-blessed. We have a market-size unconstrained opportunity in an area where the underlying oundational technology we employ improves every day. That is not normal.