I don't know how the legal system works in the US (I'm starting to think not very well), but that's not how it works. The process in the UK is something along t

I don't know how the legal system works in the US (I'm starting to think not very well), but that's not how it works. The process in the UK is something along the lines of the court will assess means to pay, then a fine will be levied. I wouldn't expect any business to go bust as a result. They might go bust from the bad press causing a mass exodus of customers, they might get to look extremely stupid, they might find themselves tight for the forthcoming year. > Where are you getting this ludicrous assumption that the law won't apply the maximum fine They have never yet applied the maximum in 20 years of the current DPA, why presume they're itching to start next month? This makes no sense to me. Under the DPA 1998 the largest fine was issued in 2016, to a multi million pound company. £400k, so still only 80% of the maximum. Look to precedent across the entire EU.