Without knowing much about your business, I’ll just say B2B work can be a tough but more importantly long road. So 9 months may not be a long enough timeframe t

Without knowing much about your business, I’ll just say B2B work can be a tough but more importantly long road. So 9 months may not be a long enough timeframe to judge failure. My B2B startup focused on government clients, and we’re about to close a deal that took 2 years to close. Many times in that period I wanted to quit, but believed it was better to keep moving forward. Only you know your business and market fit, and if you think it’s run it’s course then fold, otherwise fight a little longer and work with the success you’ve had so far.