The problem is that Instagram incentivizes this sort of behaviour by greatly-diminishing the reach of those companies/users that have legitimately built their f

The problem is that Instagram incentivizes this sort of behaviour by greatly-diminishing the reach of those companies/users that have legitimately built their followers. I mean we see 10% reach of our followers (if we're lucky) with any of our posts. That means 90% of our real followers don't get to see our posts that they have asked to see (by following our account).