Interesting. This kind of "differential pricing by gentle emotional blackmail" approach seems to work for those who can establish more of a convincingly person

Interesting. This kind of "differential pricing by gentle emotional blackmail" approach seems to work for those who can establish more of a convincingly personal relationship with the customer. Or which at least on a broad economic scale feels like a relationship of equals. As he points out, bigger orgs tend to fall back on the more traditional and distanced means of differential pricing (sales, selectively-targetted vouchers, student discounts etc)