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As a seller this is a good service, reviews really do matter. As a customer these types of services make reviews unreliable. Only targeting happy customers dr
by skate22 8y ago
As a seller this is a good service, reviews really do matter.
As a customer these types of services make reviews unreliable. Only targeting happy customers drives up your rating with no positive change to the product itself. Its also a very slippery slope ethics wise.
For example: Its very common for amazon vendors to gift products in exchange for 5 star verified purchase reviews via discount codes. You will see a knock off product magically jump to the top of the search results. This results in products with real reviews getting pushed off the first page of search results.
My father had an internet busi ess for 10 years, and he lost many hours of sleep over this.
It is also commmon for services to offer negative reviews on competitor products. The review scene needs regulation.
Nothing against OP personally, I just have pretty strong oppinions on selectively encouraging reviews.
- mirzikian 8y agoThanks for the insight, I appreciate, and I see your point. My main assumption here (backed with some data and articles) is that few customers leave reviews spontaneously because it requires some time and energy to find the location on internet... find the review section... leave a review... so in the end of day, it is usually the unhappy customers who leave reviews which is not always fair.