Someone above did some Googling and concluded that Loot Boxes have 10x the spending that MtG does. It's already a bigger market, despite its relative newness.

Someone above did some Googling and concluded that Loot Boxes have 10x the spending that MtG does. It's already a bigger market, despite its relative newness. This suddenly boom in popularity and the discussions that it has caused has likely caused it to be brought to light more strongly. It's very possible that we'll see them start to aim at physical grab-bags soon as well.