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Wait, care to elaborate? I'd assume it's the other way around; people who don't want to see ads are probably less likely to click on them and drive revenue, no?
by aylmao 9y ago
Wait, care to elaborate? I'd assume it's the other way around; people who don't want to see ads are probably less likely to click on them and drive revenue, no?
- askl56 9y agoHe's in a financial position to afford $10 a month for the relative luxury of not being served ads, meaning he has a relatively large disposable income, meaning he's the kind of person I would want to advertise to.
- aylmao 9y agoAh gotcha, yeah that makes sense.
- RandomBK 9y agoIn addition, his disposition for avoiding ads likely means he is running ad blocking, and thus already minimizing his ad exposure. This presents a less crowded field where any ads he does see may have a larger impact on his buying behavior.