4 ms·
Clearly you don't work in advertising, my friend :-)
by richardfeynman 9y ago
Clearly you don't work in advertising, my friend :-)
- myroon5 9y agoCare to elaborate?
- richardfeynman 9y agoThe costs to advertisers (per impression, click, action) are all much higher in the US market than EMEA.
- rdlecler1 9y agoYes, but why? Is there not an arbitrage opportunity here? Are European advertisers paying less? Are Americans more gullible?
- tehlike 9y agoGDP per capita. US/North America consumers earn & spend more.
- rdlecler1 9y agoNot quadruple.
- tehlike 8y ago"The GDP per capita (PPP) was $37,800 in 2015,[4] compared to $57,084 in the US." Definitely not quadruple, but taking into account a number of other things - like online spending - ecommerce etc, it's not hard to see. I also believe (no proof, gut feeling) the metrics are similar for appstore purchases.