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The (evil) genius in the Blackwater rebranding is that they anti-SEO'd themselves by picking such an overused new name. Even if you followed the name change, s
by Encosia 16y ago
The (evil) genius in the Blackwater rebranding is that they anti-SEO'd themselves by picking such an overused new name. Even if you followed the name change, searching for Xe didn't return any Blackwater-relevant results for quite awhile.
- Psyonic 16y agoAnd unless people spell it out in conversation, no one would know to search for "Xe" anyway.