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That'll probably die out as people understand that nobody gives a flying fuck to all that silly evil sorcery, except the guys who made them. The way analytics
by gkya 9y ago
That'll probably die out as people understand that nobody gives a flying fuck to all that silly evil sorcery, except the guys who made them. The way analytics works today, most web publishers are basically living in a bubble that distorts the image of the outer world.
- callumlocke 9y agoCan you expand on this? How do analytics distort publishers' perspective of what's popular? Not disagreeing, I just want to know what you mean.
- gkya 9y agoNumbers don't tell much. You make a web page, say an interactive news article, and it's read (i.e. viewed top to bottom, but knowing even this is very hard, still let's assume that we can know) a hundred thousand times since it was published. What does this tell? That the interactive design helped make people read the article? How do you know if people would've read it anyways if it was a static HTML file, or just a normal page like others? How do you know people actually liked the design and did not just ignore it focusing on content? How do you know people came to play with the interface instead of reading the actual article? How do you know what percentage of those views are from people restoring their tabs? If all you want is to say "Hey I got a hundred thousand views, put your ads here!", than that's useful. But if you really want to know if users are content or they care, those numbers are just mute. But knowing whether users really care or not can lead you to better, cheaper design decisions.