This sounds a lot like my startup Embought (www.embought.com). After making the decision to donate 50% of all profits to charity it gives me another reason to '

This sounds a lot like my startup Embought (www.embought.com). After making the decision to donate 50% of all profits to charity it gives me another reason to 'not die'. There are people out there other than myself that can benefit from me making this project work, and that's a powerful motivator.